Italy combines standard EU card processing with Satispay — a growing Italian mobile payment app. SEPA covers subscriptions and B2B. Bank of Italy regulates PSPs. Italian consumers historically lagged in e-commerce adoption but the market has grown rapidly post-pandemic.
The local rails merchants must support to convert Italy customers.
Satispay is an Italian mobile payment app that lets users pay merchants from their bank account using just phone number. It's gaining significant share for in-person and online payments in Italy, with low fees and good fraud profile.
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